A Straight Forward, Step-by-step Guide To Make A Website
You have always wanted to create a website, but you have limited resources (time, budget and know-how).
You feel like having a website would be helpful to build your online presence, but you are not sure why.
Clutch.co found that nearly half of the small businesses surveyed, do not have a website.
There are some compelling reasons to build your own website. Experts point to 5 major opportunities websites can provide small businesses (source),
- Marketing opportunities increase from a “local” audience to a global audience.
- Digital sales conversions save time and labor.
- Elevated brand and greater ability to manage web aesthetic.
- More cost effective than brick and mortar.
- The ability to track marketing and business analytics.
You don’t need to be a tech-novice to build an online presence or build a website.
In this guide, we will show you how to create a website by yourself. Also, the additional resources you need to boost your online presence (without affecting your business operations).
Let’s do it!
Step #1: What’s the Purpose of Your Website
The is the first step you need to consider before creating a website.
A website is important to show your online presence. It’s also a part of your company assets. Your website should relate to your profile(s), product(s), or the thing(s) you do.
In a nutshell, your website should solve your visitors’ problems.
That’s also the primary reason why your visitor landed on your website at the first place.
Here are few categories you can consider:
- Online store – If your primary goal is to sell products, you should go for online store. Your website should have an eCommerce facility. You should provide a good buying experience for your visitors.
- Portfolio – If you need to showcase your work, you should build a portfolio website. You need a template that helps you to display your work in a nice way.
- Blog – If you are interested in certain topics and wish to blog about it, you need to have a blog section. Your website design should let your visitors feel comfortable while reading.
The goal of any website is to let visitors know who you are and what you want to do.
A clear website purpose can help ou to achieve your goal easier. Your visitors will feel comfortable with it.
Step #2: Choose A Website Builder
I know you are busy with your business. You need to follow up with lots of things, such as stocks, photo-editing, meeting clients, etc.
That’s the reason why you need to get your online presence (website) ready with minimum efforts.
Website builders can be the solution.
Most of the people still think creating a website is difficult. You need to do it from scratch. Else, you need a professional to handle it. That’s no longer true. Even if you do not have any programming knowledge such as HTML, CSS or PHP, you are still able to build a website.
Website builder is an alternative tool to the traditional way of creating a website. With website builder, you can get your website up and running in few steps.
“We are constantly impressed with the hyper growth in the DIY e-commerce space. We’ve watched a tiny business on Weebly go global almost overnight because of their professional website and the tools available to market themselves on the Weebly platform. The democratization of this technology is going to continue to change the game for anyone with a dream and a business idea. Anyone can now launch a business digitally from their phone, tablet or laptop. We are constantly amazed by what our entrepreneurs are able to accomplish and are proud to be a part of their journey.”
— Kim Chappell, Weebly
Here are a few top website builders we recommend.
|Top of the class. Easy to use, suitable for all sorts of sites, always adding new features and updating their tools.||Wix.com|
|All-in-one eCommerce platform for business owners. Build and start selling on your online store, Facebook page, and mobile app.||Shopify.com|
|Extremely easy to use and maintain. Best for newbies and site owners who don’t want spend too much time online.||Weebly.com|
|WordPress-based website builder developed by InMotion Hosting. The only site builder comes with full hosting features.||Boldgrid.com|
|Solid site builder equipped with beautiful themes. Best for portfolios, designers, and restaurants sites.||Squarespace.com|
Our recommendation is to start with those who offer a free trial.
It’s important you feel comfortable when using it. During the free trial period, you can have better look and feel about the website builder.
If you are wondering how to choose a website builder, you can check with our complete website builders’ guide.
Step #3: Register Your Website Name
A website name is important. It’s what represents your business. It’s like choosing a company name when you register your company. In the online world, we called it – domain name. A domain name is the address of your website.
In the online world, we called it – domain name. A domain name is the address of your website.
As you observe – most popular websites who are having a great online presence are having their own domain name. Even Justin Bieber needs a domain name for his online presence. To own a domain name, you need to register yourself with registrars companies. If the domain name you choose is not available, you will have to choose an alternative.
To own a domain name, you need to register yourself with registrars companies. If the domain name you choose is not available, you will have to choose an alternative.
GoDaddy and NameCheap are two popular domain registrars. We have been using them for a long time.
Tips for choosing a domain name:
- Pick something unique and easy to remember.
- The shorter, the better. Be creative.
- Don’t put too many dashes or elements that difficult for your visitors.
- Choose a .com whenever it is possible.
Step #4: Design Your Website
In many website builders, it often comes with beautifully designed templates. You can choose the one you feel awesome and start editing on it.
Website design is the first impressions for your visitors. It’s also one of the factors that decide if your visitors leave or stay.
Here are some examples of website builders’ templates
If the free templates are not what you want, you need to spend some times to look for others. Not to worry, you won’t need to design it yourself. You can search for some premium templates from the Internet.
Generally speaking, paid design is the better option. You won’t (lesser chance) be having the same website design with others.
Step #5: Start
We have covered the basic things you need to consider when creating a website. If you need more in details, we also have you covered in our separate section.
Warning: These are very detailed, A-to-Z guide. We do not recommend reading all of them at once.
Learn everything you need using our free guide. Without affecting your daily business operations, you can start building awesome things online today.
Bonus: Take One-step Further in Building Online Presence
To bring your website to next level – make (more) money from it, here are the topics you need to explore and implement them: